“Food deserts” are areas that lack adequate access to fresh
foods.
They’re one of the key factors determining the health of
Americans. BCBS Institute wants to eliminate food deserts.
We
were
excited to help.
With the support of Loka engineers, BCBSI launched foodQ: A
pilot
program that gives people easy access to affordable,
nutritious
foods to improve health outcomes, particularly diet-related,
while
reducing avoidable emergency room visits and hospital
admissions.
Loka was involved from day 1: Building, launching and
maintaining
the app.
Our expertise in design, front end development, ML on backend
and
devops led to its immediate success. In the first 6 months of
the
foodQ program, more than 35,000 healthy and affordable meals
were
delivered to food deserts in Chicago and Dallas. BCBSI gained
valuable insights to further enhance and improve food and
nutrition
delivery programs into the future.